You Know Your Site Seach Might Have a Problem if…

There are a number of sites where I think people add internal search to a site and as long as it returns a list of results they think all is well.     That could very well be the case for your and if your search engine is working for you, more power to you. However, there are a number of sites where I wonder if people know they have a problem.  

      How can you tell if your internal search engine is working for you? 

There are indicators I look at to give me a clue about the relative health of a site’s internal search engine.   I generally favor using humor when looking for something that’s not working.  It seems to go over better for everybody.  You know what I mean?  So, along those lines, in your mind picture Steve Foxworthy repeating his comedy line, “You know you might be a Redneck if…”   Now read the following statement:  

You know your site search might have a problem if…

Okay.  If you don’t have a clue who Steve Foxworthy is or his great lines, then you might be a bit lost.   Don’t worry.   The point is that there are ways to consider whether your site search is working well for you or whether you might need to do some tweaking.

 

You Know Your Search Engine Might Have a Problem if…

- Your customers use Google to find things on your site faster than using your onsite search engine

- Your Customer Service Reps tell you that people keep asking if you have a certain product … and you do!

- Your site search might have a problem if your customer gets radically different results for very similar searches