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Archive for the ‘Site Navigation’ Category

Search Personalization for Retail Web Sites: Extend the Reach of Your Website Beyond One or Two Target Audiences (Webinar)

One of the biggest challenges a retail website has is how to provide a meaningful online  experience to multiple audiences.  To meet the challenge you need the ability to:

Organize your catalog to make the most sense to [...]

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Recognizing the potential of OmniFind in a WebSphere Commerce site requires a different mindset.   Here are some thoughts to get you started:
Think of OmniFind as an integration tool between the front end User Interface and the WebSphere Commerce database.  
Any time you want to display a set of products – think OmniFind
Any time you want [...]

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While on the plane tonight, I came up with a brief, elevator-speech description of Discovery Architecture.
Discovery Architecture
Using technology to interact with and manipulate metadata to enable users to meet their search/discovery goals in ways that also meet your business goals.

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Working on Your Site Navigation?
If you raised your hand (virtually speaking), this blog is for you.
Site navigation is a key component of a site’s Discovery Architecture.  On a retail site the navigation should move a customer from wherever they enter a site towards purchasing a product or service.   While a straight line might be drawn [...]

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